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Telecom customer operations

The global telecommunications company required an outsourced customer experience solution to effectively manage customer demands, including inbound information updates and customer transaction requests, and outbound sales and information calls.

24/7shift planning
1:18team leader ratio
70+quality scorecard target

What the operation needed to solve

A telecommunications project required outsourced inbound and outbound sales, chat, and back-office support, with 24/7 shift planning and quality-led management.

How the model responded

Pusula CX established a team management structure, trained representatives on product and screen management, and used continuous quality monitoring, coaching, and KPI reporting.

The useful proof is operational, not decorative.

For a UK buyer, the important question is whether similar pressure points can be scoped, controlled and measured in their own environment.

Training and ramp-up

24/7 shift planning with team management model: 1 team leader for every 18 representatives

Channels handled

Inbound: information updates and customer transaction requests Outbound: sales and information calls across all products Chat channel: handling and resolving customer requests, information and complaints

Quality controls

Continuous quality monitoring and coaching to keep scorecards above 70 points +10% reward for exceeding FCR and CSAT targets, -10% penalty if not met Personal Data Protection Act and information security protocols

Service-level result

Pusula CX established a customer satisfaction-focused customer experience infrastructure, covering both inbound and outbound processes. With its performance model and quality control mechanisms, it achieved high customer satisfaction and operational efficiency.

How It Was Delivered

  • 01
    24/7 shift planning with team management model: 1 team leader for every 18 representatives
  • 02
    Inbound: information updates and customer transaction requests
  • 03
    Outbound: sales and information calls across all products
  • 04
    Chat channel: handling and resolving customer requests, information and complaints
  • 05
    Back office: resolving complaint records created via the call centre
  • 06
    Continuous quality monitoring and coaching to keep scorecards above 70 points
  • 07
    +10% reward for exceeding FCR and CSAT targets, -10% penalty if not met
  • 08
    Personal Data Protection Act and information security protocols

Talk about this customer challenge

If the challenge feels familiar, we can help map what a similar support model could look like for your team.

Talk to a CX expertRequest a Custom Operations Model

Operational control points

The focus is on the delivery model, controls and measurable operating outcomes behind the work.

Information securityBuilt into scope
ContinuityOperational proof
Data protectionControlled handling
Complaints handlingStructured process

See how the economics work.

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